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Plans & Pricing

What's included in each Surfaceable plan, how the free trial works, and how to upgrade or downgrade.


Plans

Prices are shown in GBP for UK visitors and USD everywhere else (£29 / $29, £79 / $79, £149 / $149).

Feature Free Starter Growth Pro
Price £0 £29/mo £79/mo £149/mo
Sites 1 1 5 25
Pages per audit 25 250 500 2,000
SEO audits / month 2 10 30 Unlimited
AI visibility scans / month 1 10 30 Unlimited
AI prompts per scan 5 25 50 100
AI scan schedule Manual Weekly 3× a week Daily
Competitors tracked — 2 5 10
Tracked keywords — 10 100 Unlimited
Fix SEO advisor — Yes Yes Yes
Keyword research & competitor intelligence — Yes Yes Yes
Tech stack, Search Console & content audit — Yes Yes Yes
Site crawl, traffic, brand mentions, local SEO — — Yes Yes
MCP server + CLI, PDF reports — — Yes Yes
White-label reports, API access — — — Yes

Free trial

Every new account starts with the full Growth plan free for 14 days, with no credit card required. Two days before the trial ends we email you a reminder.

If you don't upgrade, your account moves to the Free plan automatically when the trial ends. Nothing is deleted: your sites, audits and AI visibility history stay in your account.

Free plan

The Free plan is permanent. It covers the two core features, SEO Audit and AI Visibility, for one site: 2 audits a month and 1 manual AI visibility scan a month across all tracked AI platforms.

Everything else (scheduled scans, competitors, keywords, Fix SEO and the other tools) needs a paid plan.

Starter: £29/month

Starter adds weekly AI visibility scans, the Fix SEO advisor, keyword research, rank tracking for 10 keywords, competitor intelligence and search volume on your AI prompts.

Best for: founders and freelancers tracking one site.

Growth: £79/month

Growth is the most popular plan. It covers 5 sites with AI scans 3× a week, site crawl, traffic analytics, brand mentions, local SEO, enriched content briefs, the MCP server and PDF reports.

Best for: in-house SEO teams and agencies with regular reporting needs.

Pro: £149/month

Pro adds daily AI scans, unlimited audits, white-label reports and API access across 25 sites.

Best for: agencies with large client portfolios or teams building Surfaceable into their own tooling.

Billing

  • Pay monthly, or annually to save 20%.
  • Payments are processed securely by Stripe.
  • You can upgrade or downgrade at any time from Billing.
  • When you upgrade, the new plan takes effect immediately and you're charged a prorated amount for the rest of the billing period.
  • When you downgrade, the change takes effect at the next renewal date.

Cancelling

You can cancel from Billing at any time. Your paid plan stays active until the end of the current billing period, then drops to Free automatically.

No data is deleted when you cancel. Your sites and audit history stay accessible on the Free plan, subject to Free plan limits.