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deliveroo.co.uk

Deliveroo's SEO & AI Visibility

Live audit data and AI mention tracking from Surfaceable. SEO audited 10 November 2026. AI snapshot checked 19 days ago.

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Audit results

93SEO Score
+7 vs Food Delivery avg (86)

Analysis

Deliveroo at a glance

Deliveroo scores 93/100 in our latest SEO audit of deliveroo.co.uk, ranking #1 of 3 Food Delivery brands we benchmark, 7 points above the industry average of 86. Its strongest area is structured data (100/100) and its weakest is on-page SEO (85/100).

The audit flagged 3 warning-level and 4 minor issues; the most important is “Title too long (72 chars)”. 2 checks passed.

All 3 AI platforms that answered in the latest check mention Deliveroo.

Its SEO score has held at 93 since tracking began on 19 October 2026.

Trend

Deliveroo's scores over time

Weekly checks since September 2026.

SEO score3 weeks
05010019 Oct9 Nov93
View data
Week ofSEO score
19 Oct93
26 Oct93
9 Nov93
AI presence rate2 weeks
05010021 Sept26 Oct100%
View data
Week ofAI presence rate
21 Sept100%
26 Oct100%

AI Visibility

How AI platforms see Deliveroo

Stable

ChatGPT

mentioned

Claude

mentioned

Perplexity

mentioned

Estimated presence rate

What ChatGPT says about Deliveroo

Checked 19 days ago

“Deliveroo is a British online food delivery service that connects customers with local restaurants. Founded in 2013 by Will Shu and Greg Orlowski, the company allows users to order food via a website or mobile app, offering a wide range of options from various cuisines. Deliveroo…”

Findings

SEO issues found on deliveroo.co.uk

warningseo

Title too long (72 chars)

May be truncated in SERPs. Aim for 50-60 characters

Why it matters: Titles, descriptions and headings are the first things search engines and AI crawlers read to work out what a page is about.

warningseo

Meta description too long (161 chars)

May be truncated. Aim for 150-160 characters

warningseo

1 image(s) missing alt text

infoschema

Non-standard type: Website

May still be valid Schema.org type

Why it matters: Structured data hands AI models and Google machine-readable facts about the brand — one of the clearest signals behind citations.

infoschema

Consider adding WebSite or WebPage schema

infoschema

Consider adding Organization or Person schema

infoaccessibility

Page should have a skip navigation link

Why it matters: Accessible markup (alt text, labels, landmarks) also makes a page easier for crawlers and AI agents to parse.

What Deliveroo does well

  • Single H1 tag present
  • 1 JSON-LD block(s) found

on-page SEO

85

structured data

100

accessibility

95

Industry ranking

How Deliveroo ranks in Food Delivery

SEO scores for the 3 Food Delivery brands Surfaceable benchmarks weekly.

#1Deliveroo93
#2Just Eat87
#3Uber Eats78
Full Food Delivery benchmark

FAQ

What is Deliveroo's SEO score?

Deliveroo's current SEO score is 93/100, based on a Surfaceable audit covering technical SEO, on-page signals, Core Web Vitals, and schema markup.

Do AI assistants mention Deliveroo?

Deliveroo is mentioned by 3 of 3 AI platforms that answered in the latest check (ChatGPT, Claude, Perplexity), giving an estimated presence rate of 100%.

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