Skip to main content

kpmg.com

Kpmg's SEO & AI Visibility

Live audit data and AI mention tracking from Surfaceable. SEO audited 10 November 2026. AI snapshot checked 19 days ago.

Audit your site free

Audit results

90SEO Score
-3 vs Accountants avg (93)

Analysis

Kpmg at a glance

Kpmg scores 90/100 in our latest SEO audit of kpmg.com, ranking #2 of 3 Accountants brands we benchmark, 3 points below the industry average of 93. Its strongest area is structured data (100/100) and its weakest is on-page SEO (85/100).

The audit flagged 1 critical, 3 warning-level and 3 minor issues; the most important is “7 image(s) missing alt attribute”. 2 checks passed.

All 3 AI platforms that answered in the latest check mention Kpmg.

Its SEO score has held at 90 since tracking began on 19 October 2026.

Trend

Kpmg's scores over time

Weekly checks since October 2026.

SEO score3 weeks
05010019 Oct9 Nov90
View data
Week ofSEO score
19 Oct90
26 Oct90
9 Nov90
AI presence rate2 weeks
0501005 Oct26 Oct100%
View data
Week ofAI presence rate
5 Oct100%
26 Oct100%

AI Visibility

How AI platforms see Kpmg

Stable

ChatGPT

mentioned

Claude

mentioned

Perplexity

mentioned

Estimated presence rate

What ChatGPT says about Kpmg

Checked 19 days ago

“KPMG is one of the "Big Four" accounting firms, alongside Deloitte, PwC (PricewaterhouseCoopers), and Ernst & Young (EY). The firm provides a wide range of professional services, including audit, tax, and advisory services. Overview of KPMG: Services: Audit S…”

Findings

SEO issues found on kpmg.com

criticalaccessibility

7 image(s) missing alt attribute

Why it matters: Accessible markup (alt text, labels, landmarks) also makes a page easier for crawlers and AI agents to parse.

warningseo

Title too short (25 chars)

Aim for 50-60 characters

Why it matters: Titles, descriptions and headings are the first things search engines and AI crawlers read to work out what a page is about.

warningseo

Meta description too short (30 chars)

Aim for 150-160 characters

warningseo

8 image(s) missing alt text

infoschema

Non-standard type: Corporation

May still be valid Schema.org type

Why it matters: Structured data hands AI models and Google machine-readable facts about the brand — one of the clearest signals behind citations.

infoschema

Non-standard type: Corporation

May still be valid Schema.org type

infoschema

Consider adding Organization or Person schema

What Kpmg does well

  • Single H1 tag present
  • 4 JSON-LD block(s) found

on-page SEO

85

structured data

100

accessibility

85

Industry ranking

How Kpmg ranks in Accountants

SEO scores for the 3 Accountants brands Surfaceable benchmarks weekly.

#1Pwc98
#2Kpmg90
#3Deloitte90
Full Accountants benchmark

FAQ

What is Kpmg's SEO score?

Kpmg's current SEO score is 90/100, based on a Surfaceable audit covering technical SEO, on-page signals, Core Web Vitals, and schema markup.

Do AI assistants mention Kpmg?

Kpmg is mentioned by 3 of 3 AI platforms that answered in the latest check (ChatGPT, Claude, Perplexity), giving an estimated presence rate of 100%.

How does your site compare to Kpmg?

Free to start. Audit your site in under 2 minutes and track your AI visibility weekly.

Get started free