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wise.com

Wise's SEO & AI Visibility

Live audit data and AI mention tracking from Surfaceable. SEO audited 10 November 2026. AI snapshot checked 11 days ago.

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Audit results

95SEO Score
+3 vs Fintech Startups avg (92)

Analysis

Wise at a glance

Wise scores 95/100 in our latest SEO audit of wise.com, ranking #1 of 3 Fintech Startups brands we benchmark, 3 points above the industry average of 92. Its strongest area is accessibility (100/100) and its weakest is on-page SEO (85/100).

The audit flagged 3 warning-level and 1 minor issue; the most important is “Title too long (76 chars)”. 3 checks passed.

All 3 AI platforms that answered in the latest check mention Wise.

Its SEO score has held at 95 since tracking began on 19 October 2026.

Trend

Wise's scores over time

Weekly checks since August 2026.

SEO score3 weeks
05010019 Oct9 Nov95
View data
Week ofSEO score
19 Oct95
26 Oct95
9 Nov95
AI presence rate3 weeks
05010031 Aug2 Nov100%
View data
Week ofAI presence rate
31 Aug100%
26 Oct100%
2 Nov100%

AI Visibility

How AI platforms see Wise

Stable

ChatGPT

mentioned

Claude

mentioned

Perplexity

mentioned

Estimated presence rate

What ChatGPT says about Wise

Checked 11 days ago

“Wise, formerly known as TransferWise, is a financial technology company that specializes in international money transfers. It was founded in 2011 by Taavet Hinrikus and Kristo Kaarmann with the aim of making cross-border transactions cheaper and more transparent. Here’s a brief o…”

Findings

SEO issues found on wise.com

warningseo

Title too long (76 chars)

May be truncated in SERPs. Aim for 50-60 characters

Why it matters: Titles, descriptions and headings are the first things search engines and AI crawlers read to work out what a page is about.

warningseo

Meta description too short (108 chars)

Aim for 150-160 characters

warningseo

18 image(s) missing alt text

infoschema

Consider adding WebSite or WebPage schema

Why it matters: Structured data hands AI models and Google machine-readable facts about the brand — one of the clearest signals behind citations.

What Wise does well

  • Single H1 tag present
  • 1 JSON-LD block(s) found
  • No accessibility issues detected (basic checks)

on-page SEO

85

structured data

100

accessibility

100

Industry ranking

How Wise ranks in Fintech Startups

SEO scores for the 3 Fintech Startups brands Surfaceable benchmarks weekly.

#1Wise95
#2Stripe95
#3Revolut87
Full Fintech Startups benchmark

FAQ

What is Wise's SEO score?

Wise's current SEO score is 95/100, based on a Surfaceable audit covering technical SEO, on-page signals, Core Web Vitals, and schema markup.

Do AI assistants mention Wise?

Wise is mentioned by 3 of 3 AI platforms that answered in the latest check (ChatGPT, Claude, Perplexity), giving an estimated presence rate of 100%.

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