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AEO BenchmarksGaming

Technology

Own your AI visibility today

See exactly how gaming companies appear across ChatGPT, Claude, Gemini, and Perplexity.

Audit your site free

Industry benchmarks — Gaming

3 sites audited
85Avg SEO
67% have schema issues
% fail Core Web Vitals

Last updated: 8 September 2026

Sample audits

frontier.co.uk88
  • ·Title length is good
  • ·Meta description too long (259 chars)
jagex.com78
  • ·Title too short (29 chars)
  • ·Meta description length is good
team17.com88
  • ·Title length is good
  • ·Meta description length is good

The challenge

Why Gaming struggle with AI visibility

Invisible to AI models

Your game studio doesn't know if AI chatbots can find or recommend your titles to millions of users.

Missing AI-powered discovery

Players use AI to discover games, but your studio isn't optimized for these new search behaviors and platforms.

Hidden technical SEO gaps

Broken metadata, poor crawlability, and indexing issues prevent AI models from understanding your game content.

Lost competitive advantage

Competitors gain traction in AI search while your studio remains unoptimized and invisible to AI visibility.

How it helps

How Surfaceable helps Gaming

Game studios seeking visibility

Audit how your games appear across all major AI models and identify technical fixes to improve discoverability.

Publishers optimizing portfolios

Monitor multiple game titles simultaneously and track AI visibility improvements across your entire catalog.

Marketing teams driving discovery

Understand AI-powered player behavior and optimize metadata to appear in AI recommendations and responses.

Related industries

SaaS CompaniesMedia & PublishingEdTech & Online Learning

Brand benchmarks

3 companies benchmarked in this industry

See all brands
Team1788
team17.com
Frontier88
frontier.co.uk
Jagex78
jagex.com

FAQ

Common questions

How does Surfaceable help gaming companies?

Surfaceable audits how your games appear in ChatGPT, Claude, Gemini, and Perplexity, then identifies and fixes technical SEO issues preventing AI visibility. This ensures players discover your titles through AI-powered search and recommendations.

Which AI models does Surfaceable monitor?

We track visibility across ChatGPT, Claude, Gemini, and Perplexity. These are the primary AI platforms where players now search for and discover games.

What SEO issues does Surfaceable identify?

We detect crawlability problems, metadata gaps, indexing issues, schema markup errors, and other technical SEO factors that prevent AI models from understanding and recommending your game content.

How quickly will I see AI visibility improvements?

After fixing identified issues, most gaming studios see meaningful improvements in AI visibility within 2-4 weeks as AI models re-crawl and re-index your optimized content.

Can I track multiple games with Surfaceable?

Yes. Surfaceable supports portfolio-level monitoring, allowing publishers and studios to audit and track AI visibility across their entire game catalog simultaneously.

See where your gaming business stands.

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