Skip to main content
surfaceable
Log inSign up
AEO BenchmarksGaming

Technology

Control your AI visibility today

Monitor how gaming companies appear across ChatGPT, Claude, Gemini, and Perplexity.

Audit your site free

Industry benchmarks — Gaming

3 sites audited
85Avg SEO
67% have schema issues
% fail Core Web Vitals

Last updated: 30 June 2026

Sample audits

frontier.co.uk88
  • ·Title length is good
  • ·Meta description too long (259 chars)
jagex.com78
  • ·Title too short (29 chars)
  • ·Meta description length is good
team17.com88
  • ·Title length is good
  • ·Meta description length is good

The challenge

Why Gaming struggle with AI visibility

Invisible to AI models

Your gaming studio doesn't know if AI chatbots recommend your games or even know you exist.

No AI SEO strategy

Traditional SEO won't cut it. Gaming companies need visibility where players discover games: AI.

Hidden technical issues

Broken crawlability, poor metadata, and indexing problems silently block AI from finding your content.

Missed player discovery

While competitors appear in AI responses, your gaming company loses organic traffic and awareness.

How it helps

How Surfaceable helps Gaming

Game studios auditing AI presence

Discover exactly how ChatGPT and Claude reference your games, studios, and franchises in real-time responses.

Publishers fixing SEO for AI

Identify and resolve technical SEO barriers preventing AI crawlers from indexing your game pages effectively.

Marketing teams tracking visibility

Monitor AI recommendations across all major models and measure the impact of SEO improvements on discovery.

Related industries

SaaS CompaniesMedia & PublishingEdTech & Online Learning

Brand benchmarks

3 companies benchmarked in this industry

See all brands
Team1788
team17.com
Frontier88
frontier.co.uk
Jagex78
jagex.com

FAQ

Common questions

How does Surfaceable help gaming companies?

Surfaceable shows exactly how your gaming studio, games, and content appear in ChatGPT, Claude, Gemini, and Perplexity. We identify technical SEO issues blocking AI visibility and provide actionable fixes so players discover your games through AI chatbots.

Can I see what ChatGPT says about my game?

Yes. Surfaceable queries all major AI models with your game titles, studio name, and brand terms. You'll see exact responses, citations, and whether AI recommends your games to players.

What technical issues does Surfaceable find?

We audit crawlability, metadata optimization, structured data, indexation status, and content accessibility. Gaming companies often have blocking robots.txt rules, missing game schema, or poor mobile indexing that prevents AI crawlers from understanding their content.

How often should I audit AI visibility?

We recommend monthly audits to track changes as AI models update their training data and your SEO improves. Gaming companies should monitor visibility whenever they launch new games, update content, or implement SEO fixes.

Is this different from regular SEO?

Yes. AI visibility requires optimization for LLM crawlers and retrieval systems, not just Google. Surfaceable focuses on how AI models index, retrieve, and present your gaming content to users asking questions about games.

See where your gaming business stands.

Free to start. No credit card required. Audit your site in under 2 minutes.

Get started free