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AEO BenchmarksDigital Agencies

Marketing & Creative

See how AI sees you

Monitor your agency's visibility across ChatGPT, Claude, Gemini, and Perplexity.

Audit your site free

Industry benchmarks — Digital Agencies

3 sites audited
88Avg SEO
67% have schema issues
% fail Core Web Vitals

Last updated: 30 June 2026

Sample audits

wunderman.com78
  • ·Title too short (16 chars)
  • ·Missing meta description
dentsu.com92
  • ·Title too long (61 chars)
  • ·Meta description too long (176 chars)
havas.com95
  • ·Title length is good
  • ·Meta description too short (116 chars)

The challenge

Why Digital Agencies struggle with AI visibility

Invisible to AI models

Your agency doesn't know if AI chatbots can find or recommend your services to potential clients.

No AI audit capability

You lack tools to understand how AI systems index and present your agency compared to competitors.

Technical SEO blind spots

Hidden crawlability issues prevent AI models from accessing your content and understanding your expertise.

Missing new revenue channel

While competitors gain AI-sourced leads, your agency remains absent from the fastest-growing search alternative.

How it helps

How Surfaceable helps Digital Agencies

Audit AI discoverability

Scan how ChatGPT, Claude, Gemini, and Perplexity see your agency's content, services, and expertise positioning.

Fix technical SEO issues

Identify and resolve crawlability problems, metadata gaps, and schema markup errors blocking AI visibility.

Track competitive positioning

Monitor how your agency ranks against competitors in AI model responses and optimize your content strategy.

Related industries

Marketing AgenciesCoaches & ConsultantsSaaS Companies

Brand benchmarks

5 companies benchmarked in this industry

See all brands
Havas95
havas.com
Dentsu92
dentsu.com
Wunderman78
wunderman.com
Accenture Songpending
accenture.com
Kin + Cartapending
kinandcarta.com

FAQ

Common questions

How does Surfaceable check AI visibility?

Surfaceable queries ChatGPT, Claude, Gemini, and Perplexity with agency-relevant searches, then analyzes whether your content appears in responses. We also audit technical SEO factors that impact AI crawlability and indexing across all major models.

Why should digital agencies care about AI visibility?

AI chatbots are now primary research tools for businesses seeking services. If your agency isn't visible in AI responses, you're missing qualified leads. AI visibility is becoming as critical as Google ranking for B2B agencies.

What technical issues does Surfaceable identify?

We detect robots.txt blocks, noindex tags, poor schema markup, crawlability barriers, and content structure problems that prevent AI models from understanding and recommending your agency. Each issue includes specific fix recommendations.

Can I track changes over time?

Yes. Surfaceable provides ongoing monitoring dashboards showing how your AI visibility evolves as you implement fixes. Track improvements across all four major AI platforms in real-time.

How quickly will I see results?

AI models update their training data on different schedules. Most technical fixes show impact within 2-4 weeks as crawlers re-index your site. Content optimization typically shows results in 4-8 weeks as models refresh their knowledge.

See where your digital agencies business stands.

Free to start. No credit card required. Audit your site in under 2 minutes.

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