SEO Audit

12 checks. One report. Zero guesswork.

Surfaceable crawls your site and runs a full audit across page SEO, schema markup, security headers, broken links, accessibility, Core Web Vitals, content quality, and AI readiness. Every issue is explained. Every fix is prioritised.

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ChecksPage SEOSchemaSecurity headersBroken linksAccessibilityContentAI readinessCore Web VitalsSSL & DNSSitemapsHTML validationOpen Graph

What we audit

Every check, explained.

Page SEO & Meta Tags

Validates title tags, meta descriptions, heading hierarchy, canonical tags, and Open Graph data across every crawled page. Surfaces duplicates, missing tags, and over-length copy with exact character counts.

Schema / JSON-LD Validation

Parses all structured data on the page against the schema.org spec and cross-checks against Google's Rich Results requirements. Catches missing required fields, malformed types, and deprecated markup before crawlers do.

Security Headers

Checks for Content-Security-Policy, HSTS, X-Frame-Options, Referrer-Policy, and Permissions-Policy. Missing headers are a red flag for both ranking algorithms and users who care about site trustworthiness.

Broken Link Detection

Follows every internal and external link on your pages and flags 4xx and 5xx responses. Broken links erode crawl budget, hurt user experience, and signal to search engines that your site isn't well-maintained.

Accessibility Checks

Runs WCAG 2.1 AA-level checks including missing alt text, insufficient colour contrast, unlabelled form inputs, and missing ARIA landmarks. Accessibility and SEO are deeply intertwined — both reward the same good practices.

Content & Readability Score

Analyses word count, reading grade level, keyword density, and sentence structure. Thin content under 300 words and keyword stuffing are both flagged with a clear recommended action.

AI Readiness

Checks whether your content is structured in ways that AI models can parse and cite — including FAQ schema, clear headings, factual density, and the presence of an llms.txt file. This is the bridge between SEO and AEO.

Core Web Vitals (LCP, INP, CLS)

Pulls real-world field data from the Chrome UX Report and lab data from Lighthouse. Flags pages that fail the Good threshold for Largest Contentful Paint, Interaction to Next Paint, and Cumulative Layout Shift.

DNS, SSL & Certificates

Verifies your SSL certificate is valid, not expiring within 30 days, and correctly configured. Also checks DNS propagation and redirect chains that add unnecessary latency before your page even begins to load.

robots.txt & Sitemap Audit

Validates your robots.txt syntax, checks that your XML sitemap is accessible and correctly formatted, and cross-references sitemap URLs against crawled pages to find orphaned or incorrectly excluded content.

HTML W3C Validation

Submits each page to the W3C validator and surfaces structural HTML errors that can confuse crawlers and break rendering. Invalid markup is a silent SEO issue most tools don't surface.

Open Graph & Twitter Card

Ensures every page has complete and correctly sized OG and Twitter Card tags. Pages shared without them get generic link previews — a missed opportunity every time someone shares your content.

Why Surfaceable

Built for teams who want answers, not just data.

One report, every layer of your site's health

Most SEO tools audit page content or technical health — rarely both in the same run. Surfaceable combines on-page, technical, performance, security, accessibility, and AI readiness into a single crawl so nothing falls through the cracks between tools.

Prioritised fixes, not just a list of problems

Every issue in your audit report comes with a severity rating — Critical, Warning, or Info — so your team knows what to fix first. Critical issues blocking indexation are at the top. Lower-priority improvements are at the bottom.

Re-audit on demand or on a schedule

Run an audit whenever you push a major site change, or set a recurring schedule to catch regressions automatically. Surfaceable stores every audit so you can compare your health score against previous runs and prove progress over time.

The new check that matters

SEO is no longer just about Google. Audit for AI too.

AI Readiness is the check that makes Surfaceable different. It looks at your content structure, schema usage, FAQ markup, and the presence of an llms.txt file — all signals that help AI models understand and cite your content.

Sites that score well on AI Readiness are more likely to appear in AI-generated answers. The audit gives you a clear list of what to fix, directly connected to the AI visibility score you'll see in your tracking dashboard.

FAQ schema detected and valid for Q&A-style AI responses

Clear heading hierarchy for AI to extract factual summaries

llms.txt file present and correctly formatted

Factual density score — are your pages information-rich?

Cite-friendly content: short, precise, quotable paragraphs

No AI crawler blocks in robots.txt (unless intentional)

Find out what's holding your site back.

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